International Hotel Management (Top Up)

This module helps students to master and implement actions that a hotel has to impact the market. Students will know how to design a coherent and efficient market mix through comprehension of product, price, distribution and sales policies.

This module develops knowledge in human resources and rouses curiosity in students to be able to search for legal information on human resources in the hospitality industry.

This module helps students in understanding fiscal obligations a hotel has and knowing how to draw up a budget that includes all the various social contributions a hotel or a restaurant makes.

This module helps students to be able to build spreadsheet tools and data base management systems which help an organisation’s activity as well as the decision-making process for the manager. This module also gives an introduction to data base analysis.

This module enables students to present a relevant professional application compared with the students’ skills and profile. Students will be able to introduce themselves, highlighting skill sets and writing a resume and a cover letter.

This module helps students to understand cultural notions and their consequences in managerial situations. Students are able to implement tools and cultural determinants in order to approach differences and manage an international team. Students also can learn how to overcome stereotypes.

This module helps students to understand the different internal and external communication levers. Students are able to implement communication tools in a local market or an international one. An introduction to advertising creations will be covered in this module as well.

This module enables students to have an extensive knowledge of the global political situation.

This module gives an introduction to marketing and sale of wine and spirits. Students will be able to know the circuits and distribution strategies in the beer, wine and spirits industry, know how to develop a sales strategy for wine and spirits in restaurant services, to use digital communication methods to sell wine and spirits and roll out a wine tourism development strategy.

This module gives a deep knowledge of the breadth of the tourism industry and global trends to students. Students will know how to identify the main touristic zones and highlight how tourism is changing.

This module enables students to know how negotiating works in order to be able to negotiate in all domains of the professional life (commercial relationships, managerial situations and social situations).

This module helps students to increase and master professional vocabulary linked with management and marketing. At the end of this module, students should be able to demonstrate confident interpersonal communication in an eloquent manner. Students should also be able to analyse situations and apply the most effective communication method for each situation.

This module helps students to increase and master professional vocabulary linked with management, marketing and economic press.

This module helps students to have practical skills on managerial experience and prepares them for both the working life and industrial attachment.

Each student will go through a six-month industrial attachment. This is yet another opportunity to display the learning evidences not only in class but also in practical performance. During and before the finishing the industrial attachment, each intern will be evaluated to determine the extent of learning and qualifications of such intern. The student is expected to gain the confidence to be fully employed after this stage.